The first Gaelic Twitter Day takes place today (Thursday), with the Scottish Government and Scottish Football Association among the groups getting involved.
During the day it is hoped to get the #Gàidhlig trending, raising awareness of the language as well as connecting Gaelic and non-Gaelic speakers around the world in support of the language.
The event has been created by Jamie Wallace of Social Media Alba, who was inspired by a similar event promoting Frisia — a language spoken in the coastal region of Friesland, situated along the southeastern corner of the North Sea.
Jamie first heard about the Frisian Twitter Day at a Celtic Neighbours event held at Sabhal Mòr Ostaig and was inspired to create a similar day for Gaelic. So far the event has attracted the support of the Scottish Government, who will be sending tweets from both their Gaelic and main page; MSP Michael Russell; the Scottish Football Association, who are going to convert their page into Gaelic for the day; Glasgow City Council; Bòrd na Gàidhlig; and Sabhal Mòr Ostaig.
As is the nature of Twitter, however, Mr Wallace expects there to be spontaneous following of the event and is hopeful of getting the hashtag “Gàidhlig” trending.
He said: “It’s a fun way of getting people involved and promoting the language. We have Gaelic speakers in Malaysia and Japan who have already said they will be tweeting, so it will be interesting to see how many countries we can get tweeting #Gàidhlig and increase the number of people using Gaelic on Twitter.
“For non-Gaelic speakers, if they go to the hashtag, it will also give them an insight into the culture. It will be good to get everyone involved. Anyone can take part in this day and can tweet a message, picture, Instagram or Vine — the important thing to remember is to include the hashtag #Gàidhlig.”